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Day 1: Nail Your Offer

The foundation of every successful business starts with a clear, irresistible offer.


Step 1: Define What You’re Selling

👉 Ask yourself:

  1. What problem can I solve for people?
  2. What skills, knowledge, or experience do I have that others might value?

💡 Examples:

  • A step-by-step guide to decluttering your home.
  • A simple meal prep system for busy parents.
  • A coaching session to help small business owners master social media.

📝 Action Item: Write down 3 problems you can solve and brainstorm possible offers.


Step 2: Simplify It

👉 Your offer doesn’t need to be complex or perfect. In fact, the simpler it is, the better.

Focus on:

  • A specific outcome or result.
  • A quick win your audience can achieve.

💡 Example:
Instead of: “A comprehensive fitness plan that includes workouts, nutrition guides, and mindset coaching over six months…”

Go with:
“A 7-day meal plan to jumpstart weight loss and build healthy habits.”

📝 Action Item: Write a one-sentence description of your offer. (Use this formula: I help [audience] achieve [result] through [method].)


Step 3: Put a Price Tag on It

👉 Pricing doesn’t have to be complicated.
Start with something affordable and grow as your experience and audience expand.

Example Tiers:

  • Low ticket: $10–$50 (e.g., eBooks, checklists, mini-courses).
  • Mid-tier: $97–$297 (e.g., coaching sessions, larger courses).
  • Premium: $1,000+ (e.g., one-on-one mentorship, high-value programs).

💡 Pro Tip: For your first offer, aim for $27–$47. It’s approachable, easy to sell, and gives your audience a taste of what you can deliver.

📝 Action Item: Choose your price point.


Step 4: Validate Your Idea

👉 Before you go all-in, test your offer.

How to Validate:

  1. Share your idea on social media or in groups.
  2. Ask for feedback: “Would this be helpful to you?”
  3. Pre-sell to gauge interest.

💡 Example Script for Social Media:
“I’m working on a simple [offer] that helps [audience] achieve [result]. Would this be helpful? Drop a comment or DM me!”

📝 Action Item: Post your idea online and track responses.


Wrap-Up: Why This Matters

Day 1 is all about clarity. When you know what you’re offering, who it’s for, and how it solves a problem, you’re already ahead of 90% of people starting out.

Tomorrow, we’ll take this idea and build a simple funnel to turn your offer into income.


What You’ll Learn Tomorrow:

👉 How to create a simple, functional funnel using WordPress (or even just a Google Doc!)—no expensive tools or tech headaches required.

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